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The Genius Paik

장사천재 백사장

Year
2023
Country
KR
Language
ko
Genre
Reality
Runtime
90 min
Rating
8/10
Status
Ongoing
Seasons
3
Episodes
35
Specials
5
Director
Lee Woo-hyung

Plot Overview

Paik Jong-won takes on a new challenge to spread his brand and K-food abroad. Will he be able to make a successful business like he does in Korea?

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Director

Cast & Key Characters

Writers

Production

CJ ENMtvN

Season & Episode Breakdown

Specials 5 episodes
  1. 1 Episode 1 2023-10-08
  2. 2 Episode 2 2023-10-08
  3. 3 Episode 3 2023-10-08
  4. 4 Episode 4 2023-10-08
  5. 5 Episode 5 2023-10-08
Season 1 13 episodes

Paik Jong-won is Korea's top restaurant management expert. But will he be able to successfully run a restaurant overseas? Paik Jong-won will be challenged with starting a full-fledged business in a land barren of Korean food. He opened a Korean restaurant in Morocco with GOT7 Bambam & actor Lee Jang-woo, then also in Italy with Girls' Generation's Kwon Yuri, singer John Park, and actor Lee Jang-woo again.

  1. 1 Going Abroad 2023-04-02
  2. 2 Unexpected Hurdles In Running A Business Abroad 2023-04-09
  3. 3 The Second Day At The New Location 2023-04-16
  4. 4 The Last Day In Africa 2023-04-23
  5. 5 The First Day In Naples 2023-04-30
  6. 6 The Second Day in Naples 2023-05-07
  7. 7 The Third Day in Naples 2023-05-14
  8. 8 The Fourth Day in Naples 2023-05-21
  9. 9 The Fifth Day in Naples 2023-05-28
  10. 10 The Sixth Day in Naples 2023-06-04
  11. 11 Breaking the Sales Record 2023-06-11
  12. 12 A Disappointing Sunday 2023-06-18
  13. 13 The Last Day 2023-06-25
Season 2 14 episodes

The renowned Korean restaurateur Paik Jong-won joined forces with A-list celebrities to create a dream team, successfully managing restaurants in Moroco and Italy in season 1. This time, this dynamic team is setting out on another exciting adventure to an unfamiliar destination, aiming to introduce Korean cuisine to a global audience. Will they be able to succeed once again?

  1. 1 CEO Paik Lands On The City Of Stars 2023-10-29
  2. 2 Bait 2023-11-05
  3. 3 The Counter-attack Of The 5th place 2023-11-12
  4. 4 Gimbap Nightmare 2023-11-19
  5. 5 Branch 2023-11-26
  6. 6 Manager Lee Jang Woo 2023-12-03
  7. 7 Make 1,000 Servings A Day 2023-12-10
  8. 8 One Thousand Servings, Part 2 2023-12-17
  9. 9 Secret Inspector 2023-12-31
  10. 10 Weekend Strategy 2024-01-07
  11. 11 Young Men’s Cart Bar 2024-01-14
  12. 12 The Law of Conservation of Crisis 2024-01-21
  13. 13 The Curse of Jokbal 2024-01-28
  14. 14 The Final Winning Move 2024-02-04
Season 3 8 episodes

Paik Jong Won’s challenge to become a top restaurateur around the world is not over. Paik Jong Won and his crew are dropped off in a new country once again. This time, they must open and run a restaurant in France, a country known for its gourmet cuisine. Actor Yoon Si Yoon, the “Baking King,” joins the team and harmonizes with the previous members. While French people are accustomed to multi-course meals, they introduce a Korean-style steak served as a single course, and they offer alcohol-fermented bread in the country of baguette. In a place where communication is difficult and the culture is different, will they be able to appeal to the French diners? Will their tactics work on the picky diners?

  1. 1 Episode 1 2026-02-10
  2. 2 Episode 2 2026-02-17
  3. 3 Episode 3 2026-02-24
  4. 4 Episode 4 2026-03-03
  5. 5 Episode 5 2026-03-10
  6. 6 Episode 6 2026-03-17
  7. 7 Episode 7 2026-03-24
  8. 8 Episode 8 2026-03-31

Critical Reception & Ratings

The Genius Paik is rated 8 out of 10 by viewers — 2 votes.

Trailer

The Genius Paik images

Scene from The Genius Paik

Frequently Asked Questions (FAQ)

What is The Genius Paik about?

Paik Jong-won takes on a new challenge to spread his brand and K-food abroad. Will he be able to make a successful business like he does in Korea?

How many seasons and episodes does The Genius Paik have?

3 seasons and 35 episodes so far; the series is still airing and episodes are being added.

Is The Genius Paik still airing, and will there be another season?

Ongoing (between seasons). Latest aired: season 3, episode 8 (March 31, 2026). No upcoming episode or season has been announced yet. According to TMDB; data last refreshed October 19, 2026.

Who stars in The Genius Paik?

Paik Jong-won, Lee Jang-woo, John Park, Kwon Yu-ri, Lee Kyoo-hyung, Fabrizio Ferrari.

Who is the director of The Genius Paik?

Lee Woo-hyung.

When was The Genius Paik released?

2023.

Where can I watch The Genius Paik?

Available on Smart Souq's Smart subscriptions.

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